Home » Marketing Terms Dictionary » Gray Market

Definition Of Gray Market:

1. Genuine branded goods (called 'gray goods') sold outside of an authorized sales-territory (or by non-authorized dealers in an authorized territory) at prices lower than being charged in authorized sales territories (or by authorized dealers).
2. Market comprising of consumer over the age of 60.

Other Definition Of Marketing Terms:

Gross
Gross Rating Point (grp)
Growth Stage
Guaranteed Sale
Guerilla Marketing
H-1b Visa

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